The “app” can safely be called a buzzword these days. It sometimes seems that your organisation has missed the boat if you don’t have an in-house app. The question is…
E-mail has become an essential part of a modern marketing strategy: 66% of the Dutch population see e-mail as the most trustworthy digital marketing channel. E-mail is and…
Visual content is becoming increasingly more important in engaging your audience with your brand. More and more companies realise the value in capturing their customer’s…
The website is also referred to as your “sign board on the Internet”. At this point in time, your company doesn’t exist if it doesn’t have a website. But how is the…
Sending a newsletter is useful in informing customers and clients about new products or company projects. But who, exactly, is interested? Who reads the news, who clicks on…
Whitepapers and eBooks are generally used to generate leads to “educate” clients in the topic they are investigating. A frequently asked question is what the difference is…
Experience shows that a company is most successfully profiled in social media when the content that is placed revealsthe company’s personality. Large as well as small…
It is important to have a landing page for each marketing campaign. A landing page is a single web page with specific content about a product or event and is often the…
You’ve gotten it all done: You have a beautiful website for your business where your (potential) customers and clients can easily find information. Let the visitors come…
The importance of having and distributing good imagery is being increasingly acknowledged. Many organisations go along with the trend and focus on imaging to convey a message…
Assessing the quality of text is commonplace for many associates and employers. Unfortunately, there are often differences of opinion when contrasting ideas about quality are…
They’re all over the Internet and becoming increasingly popular: infographics. If you’re looking for a way to communicate information simply and clearly, an infographic is…
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