The biggest difference between SEO and SEA is that one of these services has a price tag and the other does not. Additionally, SEO is a long-term strategy and SEA short-term. Which should you choose? This depends predominantly on your budget and the time you’re willing to put into it. Also, Google constantly instigates changes to their system causing rankings to be determined in a slightly different manner. For example, your website will score higher today if it is easy to read on mobile devices. ContentXperience is aware of the latest trends and is happy to advise you on a sound strategy that will ensure you are easily found by search engines. 

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Blog 3 May 2018 | Content Xperience

ContentXperience bridges gap between marketing and sales with lead management portal

How to manage leads that were generated through digital marketing campaigns? Full-service marketing agency ContentXperience…

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Blog 12 April 2018 | Content Xperience

ContentXperience announces collaboration with marketing intelligence start-up IKUU

We are proud to present the start of an intensive collaboration between ContentXperience and IKUU. By combining marketing and…

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Blog 2 February 2018 | Annieke Hoekman

4 frequently asked questions about B2B lead generation

For B2B marketers lead generation is most important. Although it underlies all their activities, it’s not always clear what…

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