ContentXperience announces collaboration with marketing intelligence start-up IKUU
We are proud to present the start of an intensive collaboration between ContentXperience and IKUU. By combining marketing and business intelligence, IKUU offers a solution for marketing departments that want to gain more insight into their digital marketing activities.
What to expect?
IKUU is able to integrate all the marketing tools you use into one platform. By collecting and combining the data, it generates clear periodic reports. These allow you to review your results in the field of online marketing, social media, marketing automation and e-mail at a glance. The performance of your website is also taken into account and results from different campaigns and periods are automatically compared.
Making marketing more fun
IKUU enables you to take your campaigns to the next level, by making them fully data-driven and based on facts. Alex Benou, founder of IKUU: “IKUU’s biggest advantage is that it fully focusses on the issues of modern marketing professionals. With this new platform we not only make marketing more transparent, but also more fun.”
Are you already benefitting from our reports?
If you are currently already using our reports, from now on you will receive these from IKUU. This means that your reports will be extended with new, integrated information about, for example, your conversion rate, average cost per conversion and traffic per medium.
IKUU is always trying to improve its platform. For example, in early 2018, we presented IKUU Insights in addition to Reports. IKUU Insights is an interactive dashboard that you can operate easily and independently.Back to the blog overview