4 frequently asked questions about B2B lead generation
For B2B marketers lead generation is most important. Although it underlies all their activities, it’s not always clear what the best practices are to provide sales with…Read more
Photo service Instagram, also interesting for content marketing
The success of the image application Instagram perhaps shows that a picture says more than a thousand words. According to research conducted by the firm Forrester, Instagram…Read more
Four Marketing Automation pitfalls to avoid
Marketing Automation is more than a trend or buzzword. The statistics have proven this. It is a reliable technological solution that will change the future of marketing. But…Read more
Five reasons you should start a content platform
A personal content platform is becoming a more familiar concept in business marketing. A content platform is a separate website on which you share knowledge and information…Read more
Six tips for a perfect blog
What the most important points for your blog, which will make it more valuable for both your visitors and search engines? In this blog, we list a number of key elements and…Read more
6 tips pertaining to content marketing
How do you get started with content marketing and how do you ensure that your strategy is working? To answer these questions, we’ve listed the six best tips that will help…Read more
Five tips to improve the findability of your website
You’ve developed a nice website. Next, you want to generate a lot of visitors to your website, interested visitors that can easily find your website via search engines. The…Read more
Write a business case, how do you do that?
Business cases are used on websites, in newsletters, brochures, flyers and other promotional material. How do you write a functional, targeted business case – one that…Read more
The press release 2.0: The social media release
In order to reach your business’s social network as well as enriching a press release with social media information, videos, images and more, the traditional press release…Read more
What is Marketing Automation and what is it useful for?
Marketing Automation is still a relatively unknown term for many organisations. Nevertheless, it’s worth learning more about Marketing Automation if for no other reason than…Read more
What is an explanimation and why do you want one?
People no longer have the time or desire to read long lines of text. They want to receive information clearly and quickly. Moreover, people are increasingly focused on…Read more