For B2B marketers lead generation is most important. Although it underlies all their activities, it’s not always clear what the best practices are to provide sales with…
The success of the image application Instagram perhaps shows that a picture says more than a thousand words. According to research conducted by the firm Forrester, Instagram…
Marketing Automation is more than a trend or buzzword. The statistics have proven this. It is a reliable technological solution that will change the future of marketing. But…
A personal content platform is becoming a more familiar concept in business marketing. A content platform is a separate website on which you share knowledge and information…
What the most important points for your blog, which will make it more valuable for both your visitors and search engines? In this blog, we list a number of key elements and…
How do you get started with content marketing and how do you ensure that your strategy is working? To answer these questions, we’ve listed the six best tips that will help…
You’ve developed a nice website. Next, you want to generate a lot of visitors to your website, interested visitors that can easily find your website via search engines. The…
Business cases are used on websites, in newsletters, brochures, flyers and other promotional material. How do you write a functional, targeted business case – one that…
In order to reach your business’s social network as well as enriching a press release with social media information, videos, images and more, the traditional press release…
Marketing Automation is still a relatively unknown term for many organisations. Nevertheless, it’s worth learning more about Marketing Automation if for no other reason than…
People no longer have the time or desire to read long lines of text. They want to receive information clearly and quickly. Moreover, people are increasingly focused on…
It’s a fact that video marketing is an increasingly important part of many company’s marketing plans. You can’t actually ignore this fact any longer. In this blog…
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